Postgraduate Diploma in International Hotel and Tourism Management
Programme Objectives and Courses
- Application of knowledge and practical skills and competencies required for successful supervisory roles within operational areas of an international hotel and tourism organisation.
- Examine the nature of hospitality and tourism management, the complexities of the commercial hospitality enterprise including consumer behaviour, people management and performance, entrepreneurship and finance management processes.
- Use conversational German language skills in an operational setting.
- Confidently differentiate concepts within financial control systems and information technology.
- Demonstrate hospitality and business management skills for successful supervisory roles within an international hotel and tourism management.
This unit introduces students to the basic concepts of food service and the skills, knowledge and responsibilities regarding it. The knowledge and skills acquired in this unit will prepare students for roles in food service outlets. Students will explore the factors involved in the meal experience and will have the opportunity to relate issues concerning value, quality, skill levels, satisfaction, service and environment to customer expectations in a variety of operations. Furthermore, students will need to organise the preparation and layout of a food service operation, taking into account various factors such as equipment, staff organisation and particular customer needs. Students are required to demonstrate a professional approach towards practical customer care and the demonstration of food service skills. Throughout the unit, students will have the opportunity to develop the skills appropriate for a range of different outlets, such as restaurants – Fine dining, Brasserie, Café, Room Service and Banqueting. Students will learn and understand the importance of the working hygiene conditions, set up place setting based on a given menu, the complexities of order taking, the service of wines and more.
This unit aims to enable learners to gain knowledge of the equipment, commodities and methods required to prepare and cook European food and develop essential skills in preparing, storing and cooking them.
Learners will develop skills in front office operations, including reservations, guest registration and guest accounting procedures. This unit will allow students to work effectively in the Front Office Department of a Five Star Hotel or Resort and support the knowledge required for the Front Office Management course in Higher Diploma. Moreover, this unit will be a platform for students to build up skills and habits that promote personal best practice in managing Housekeeping operations. Students will have opportunities to work within accommodation areas in order to demonstrate cleaning and servicing skills using appropriate cleaning agents, equipment, resources and methods.
This course focuses upon those aspects of accounting which concern hospitality managers most. These aspects include internal financial statements, budgeting, internal controls and costs. The objectives of this unit are: To focus on a detailed analysis of the main financial statements and prior year data to prepare a first-year annual budget and then produce three years of actual performance data. To make managerial decisions in order to successfully restore a bankrupted Hotel or Resort to a profitable position.
The Soerenberg Project is an intriguing and exciting medium through which students will combine learnings from a number of disciplines and develop them in a creative and entrepreneurial way, which allows students to see the close inter-relationships existing between the courses taught during the semester. Students will create a new and profound concept, while developing a wide range of skills, including the ability to work in teams.
The unit focuses on the investigation of the role of Rooms Division within the management of hospitality operations. Furthermore, it involves the examination of operational elements comprising the Front Office, Guest Services and controlling of distribution channels, revenue management and how the mentioned are deployed by the administration to maximise both occupancy and rooms revenue. The module focuses on the planning and evaluating functions of management and includes elements such as forecasting, budgeting, analysing hotel data and statistics.
The aim of this unit is to enable students to become convinced that a good knowledge of customer behaviour, at both the individual and corporate level, will help increase sales volume and profitability. If an organisation is to market successfully in the hotel and tourism industries, they must understand the customers, their needs, and ways to satisfy them. A study will be conducted on the personal and interpersonal factors affecting the processes. Marketing theory is dominated by the concepts of consumer-led, or market-led marketing, which cannot be achieved if no understanding of customer behaviour exists. By the end of the course, the student will have acquired the knowledge needed to analyse how customers make decisions, and what influences them when purchasing a hotel or a tourism product.
This unit will enable students to communicate confidently in German at a basic level, and is designed to allow a student to work in direct contact with guests in a variety of positions in five-star properties of Switzerland. Tourism is an international industry and students should have a good grasp of foreign languages. Consequently, German will help them deal with their daily interactions with both guests and colleagues. The emphasis is on communication within a business environment where students are likely to find themselves while on placement in the industry. Furthermore, a good command of German is also beneficial for students who wish to secure placements that demand face-to-face contact with costumers regularly.
Programme Details
Age requirements: 20 and above
Language proficiency: Required English level by interview / HTMi test or have TOEFL 513 or IELTS 5.5 or equivalent HTMi English Placement Test Score.
Prior work experience: None or two years minimum experience in the hospitality or tourism industry if not a degree or a postgraduate diploma holder.
Final assessment: Written exams and final projects.
Graduation requirements: 60%
Average student-teacher ratio: 15 students per 1 teacher
Total contact hours: 420 hours full-time
Duration of programme: Academic Study: 20 Weeks and Work Placement / Internship: 20-24 Weeks
Students who successfully complete the programme (academic study and work placement/internship) will be awarded with the Postgraduate Diploma in International Hotel and Tourism Management by HTMi Hotel and Tourism Management Institute.
Postgraduate Diploma graduates can continue on to the Masters (MSc) in Hospitality and Tourism Management (Edinburg Napier University) includes: MBA in Hospitality Management and MBA Postgraduate Diploma